Celebrity Advertising - 5486 Words

Celebrity Endorsement 1. Introduction In the past two or three decades celebrity advertising/endorsement has become common practice amongst brands that wish to create and maintain attention, as well as increase product or brand recall rates (Erdogan, 1999). However, the juxtaposition of brands and organisations with admirable figures that possess qualities such as likeability, attractiveness, trustworthiness and credibility is not a new phenomenon (Erdogan, 1999). It is believed that an eighteenth century potter named Josia Wedgewood was the pioneer of using celebrities to his advantage when Queen Charlotte began using his products, after which he began referring to himself as â€Å"potter to Her Majesty† (Seno amp; Lukas, 2007). Since†¦show more content†¦A celebrity can either be an athlete, an actor/actress, a business person, a model, an entertainer, or a pop star (Hsu amp; McDonald, 2002). They can appear in public through/by: 1) their professional duties e.g. Tiger Woods playing golf in front of an audience, 2) attending special events e.g. award shows and movie premiers, 3) the media (news, fashion magazines and tabloids), or 4) the endorsement of products and services (Schlecht, 2003). Even fictional characters such as Ronald McDonald and Disney characters are considered to be celebrities because by definition, they also receive a significant amount of attention and are easily recognisable (Khatri, 2006). Through his/her line of work and the perceptions of people, a celebrity acquires specific meanings that people associate with them and make them easily distinguishable through their lifestyles, status and class, for example: Pierce Brosnan (the former James Bond) is associated with class, sophistication, masculinity and represents the upper social class (McKracken, 1989). In contrast, another example would be Jamie Oliver (a European celebrity chef) who is perceived as being free spirited, friendly, kind and likeable due to the nature of his show, Oliver’s Twist, being informal, easy-going and relaxed (Byrne, Whitehead, amp; Breen, 2003). These associations and perceptionsShow MoreRelatedCelebrity Endorsed Advertising2343 Words   |  10 Pagesof various marketing tools and techniques as their marketing strategy. Advertising is one of the important components of the communication mix through which companies convey their offerings to present and potential customers and general public as well. This essay will discuss the various aspects of celebrity endorsement as a prevailing advertising technique along with critical evaluation of the phenomenon of multiple celebrity endorsement as a marketing tool and the and will conclude with takingRead MoreThe Effectiveness of a Celebrity Spokesperson in Advertising Essay2068 Words   |  9 PagesCorporations hire celebrities because they are individuals with â€Å"Celebrity Equality†. The awareness and association celebrities portray to consumer firm’s hope this branding transfer to the product they are selling. When corporations endorse a celebrity, they are taking on the possibility and risk of that the spokesperson may become involved in events that can have deleterious effects on the company and the product, they are advertising. â€Å"They’re human. When you sign on to a celebrity, you sign onRead MoreEffective Use of Celebrity Endorsement as an Advertising Strategy2878 Words   |à ‚  12 Pagesunderstanding of effective use of celebrity endorsement as an advertising strategy. The types of sources covered when conducting this research included journals, articles, books and dissertation which relevant to the celebrity endorsement. There are four main parts need to be emphasis, first is the history and background, second is evaluation of three theories model; which consists of TEARS model shows celebrity play an important role in facilitating advertising effectively, The Meaning TransferRead MoreThe Role of Advertising Appeals, Role of Celebrity Expert in T.V Advertising Attitude2438 Words   |  10 Pagesiosrjournals.org The Role of Advertising Appeals, Role of Celebrity Expert in T.V Advertising Attitude 1 Muhammad Rizwan, 2Shahzaib Pirzada, 3Ansar Sohail, 4Muhammd Nadeem, 5 Waqas Murid Lecturer, Department of Management Sciences, The Islamia University of Bahawalpur, Pakistan Students of MBA, Department of Management Sciences, The Islamia University of Bahawalpur, Pakistan 1 2,3,4,5 Abstract: The importance of our research work is for marketing and advertising concerns that how they can Read MoreEffective Use of Celebrity Endorsement as an Advertising Strategy2892 Words   |  12 Pagesunderstanding of effective use of celebrity endorsement as an advertising strategy. The types of sources covered when conducting this research included journals, articles, books and dissertation which relevant to the celebrity endorsement. There are four main parts need to be emphasis, first is the history and background, second is evaluation of three theories model; which consists of TEARS model shows celebrity play an important role in facilitating advertising effectively, The Meaning TransferRead MoreCelebrity And Image Of The Media1539 Words   |  7 PagesEnglish 1 November 2016 Celebrity and Image-Selling Musicians, actors, athletes, and models all depend on publicity from the media. Promotions through magazines, newspapers, concerts, movies, CD’s, sports networks and social media determine their success. Not only do the musicians, actors, athletes, and models depend on social media, but also on the fans. The media allows the public to be involved and interested in what s happening in different aspects of celebrity entertainment.The influenceRead More Standardization in the 1920s Essay598 Words   |  3 Pagesmarketing and advertising, and standardization gave the country new ways to interact, enjoy themselves, and introduce them to new products. Although very common today, standardization of mass culture like magazines, radio, movies, music, and sports were exciting new innovations to the people of this time. Not only did they distract from the monotony and stresses of work but they created celebrities that people aspired to be like. Similar to businesses standardizing in making and advertising consumersRead MoreCelebrities Are The Most Desirable999 Words   |  4 PagesCelebrities are defined as any, â€Å"well-known or popular person,† and by taking this definition into consideration, we can think of many people who fit into this criterion: including doctors, lawyers, and chefs to just name a few. However, these people are not necessarily considered celebrities. Our society usually considers a â€Å"celebrity† to be an actor, a professional sports player, or a rich person who has a television show about them and their life. Many people see celebrities as role models whomRead MoreCelebrities And Consumer Culture Of Citizens1407 Words   |  6 PagesCelebrities and consumers alike have evolved thoroughly throughout the years, which has led to them overlapping quite exponentially. Personalities are interlinked majorly with consumers since without the other; the other would cease to exist. This is evident as celebrities livelihood relies completely upon the consumer culture of citizens, which is what makes them famous, and gives them that celebrity role. Whilst this is apparent, the links involve As stated by Graeme Turner in Understanding CelebrityRead MoreHollister Co : Marketing Strategies1036 Words   |  5 Pagesand the way they use celebrities to represent their product, this makes them unique compared to other clothing businesses. Fashion designer logos are intended to be the face of a company. They are graphical displays of a company s unique identity, and through colors and fonts and images they provide important information about a company that allows customers to identify with the company s main product. Logos are also a shorthand way of referring to the company in advertising and marketing materials

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

Describe the Different Forms of Disguise and Deception...

Deception and disguise are two key themes in Shakespeares Twelfth Night. As in most comedies, Twelfth Night celebrates different forms of disguise and deception in order to make the play more entertaining. It also develops a strong connection between the main plot (with Viola, Orsino, Olivia, and the others) and the sub-plot (involving Sir Andrew, Sir Toby, Malvolio, and Maria). Disguise and deception appear in many different ways throughout the story. One of the most overt examples of disguise is through the character of Viola. This is the origin of much of the deception in the play. Stranded in Illyria after a shipwreck, she dresses as a male in order to work as a Eunuch for the Duke Orsino. Thou shall present me as an eunuch to†¦show more content†¦Malvolio’s lack of self-criticism or self-awareness makes him vulnerable to Marias plan to ridicule him. The most obvious, almost worst deception in â€Å"Twelfth Night† is Sir Toby having a false friendship with Sir Andrew. Sir Toby is disguising himself as a jolly, lively man to be friends with, when behind Sir Andrews back, he is nasty (sniggering with Fabian), ruthless (not caring about Sir Andrews life when it comes to the duel between Cesario) and selfish (only being with Sir Andrew for his money and wanting his niece Olivia to marry him). When Shakespeare put him in the play, he intended Sir Toby to be the funny, but also arrogant and nasty character who helps devise the plan. The most interesting character of â€Å"Twelfth Night† is Feste. He has such a double character that shows at different times of the play. His first ‘character’ or ‘personality’ is his wise and humorous one: ‘I am not tall enough to become the function well, nor learn enough to be thought a good student.’ Although he is meant to be the fool of the play, he is actually the wisest of them all. However his other personality, which is kept deep down until near the end of the play, is feisty and dark which is confirmed when he says, ‘Then you are man indeed, if you be no better in your wits than a fool.’ (IV.1) ‘Nothing that isShow MoreRelatedHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night2536 Words   |  11 PagesHow Shakespeare Explores the Theme of Deception and Self-Deception in Twelfth Night Deception is the use of deceit that deceives everyone around you including yourself. It is the fact or state of being deceived. It can be a ruse or a trick in disguise, which deludes, giving a sense of indirection. It’s a misleading falsehood. One can deceive by running away from even their true self either physically or mentally. Self-deception on the other hand is the act of deluding oneselfRead MoreTwelfth Night- Literature Cape Unit !7125 Words   |  29 PagesTwelfth Night Criticism William Shakespeare and The Twelfth Night Known for his tragedies, comedies, sonnets and love stories, William Shakespeare is argued to be one of the best writers of his time. Throughout his plays, including The Twelfth Night, he uses disguise and deceit to fool the other characters to benefit another. Shakespeare was born in April of 1564 in the town Stratford-upon-Avon. Although the exact date of his birth is not known, historians traditionally celebrate it on the 23rdRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................ 34 Discount Indicators .......................................................................................................................... 37 Rewriting Arguments in Standard Form .......................................................................................... 38 Conditionals and the Word If ............................................................................................................. 40 DeductivelyRead MoreIgbo Dictionary129408 Words   |  518 PagesDuring the 1990s, the manuscript was partly typed without alteration into a Word processor, originally an Apple-based system. This was transferred to an IBM system quite recently, but without any conversion of the character codes. It seems that two different systems of coding diacritics were used and more than two IPA phonetic fonts. Furthermore, for some reason, the typing of the grammar sketch which precedes the manuscript is incomplete. In order to make the manuscript available, I have therefore joined

To Spank, or Not to Spank Free Essays

To Spank, Or Not To Spank COM/156 October 30, 2011 Parents have different ways of punishing their child. Anything from grounding them from things, making them do extra chores, time outs and spanking them. The most effective of these, is spanking. We will write a custom essay sample on To Spank, or Not to Spank or any similar topic only for you Order Now In a research project by Marjorie Gunnoe, â€Å"children who were spanked between the ages of 2 and 6 grew up to be happier and well-adjusted as teenagers. † Spanking a child is not abuse. It is a means of punishment. You should only use your hand to spank your child. Showing your child they have done wrong, by spanking, will teach them to not do what it is that they did, again. You should never use a belt, shoe, switch, or any other foreign object. Those would be considered weapons, and that would be child abuse. Spanking is not a hateful means of punishment. It shows the child they have done wrong and need to be punished. It is an effective means of punishment. Children learn not to do the same wrong again. A child will grow up â€Å"happier and well-adjusted† by spanking them. The controversy of spanking is worldwide. Opinions differ on pro-corporal punishment and anti-corporal punishment. People who are against corporal punishment believe that spanking is child abuse. They say there are better ways of punishing a child. People who are for corporal punishment believe that spanking is a good form of punishment, yet they also know there are different ways of punishing a child. Parents who spank their children find it is more effective as a punishment. A research done by Marjorie Gunnoe, psychology professor at Calvin College in Grand Rapids, Michigan, states that â€Å"spanking is more effective on children ages 2 to 6 years old. It has also been said you should not spank a child under 18 months old or a child over the age of 10. Spanking a child over the age of 10 can have a negative effect and make a child more aggressive growing up. The American College of Pediatricians, or ACP, reviewed the research on corporal punishment and concluded that spanking, as discipline, can be effective on children when it is used properly, but should not be solely relied on to keep your children in line. Spanking your child out of anger, or with anything other than your hand, leaving welts and/or bruises, is considered to be child abuse. Spanking should not be impulsive, spank only with your hand once or twice, and the child should be forewarned of the spanking and reason for the spanking in order for it to be successful. The saying, â€Å"Spare the rod, spoil the child† comes from a biblical proverb (Proverbs 13:24) â€Å"He who withholds the rod hates his son, but he who loves him disciplines him diligently. † What this means is, if you don’t punish a child when they do wrong, you will spoil them. This goes way back. You want to punish your child for their wrong, and make sure it is effective enough to get the point across. If you don’t effectively punish your child, they will think it is okay to keep doing the wrong. Kosciusko County (Indiana) Department of Child Services sees hundreds of cases per year involving child abuse and/or neglect. Of those cases, there is physical abuse such as punching, hitting, kicking, and biting. Yet there are only a â€Å"handful† of cases involving an out of control parent spanking their child. Tiffany Malone, a caseworker for the DCS, has seen many cases of abuse and neglect. She stated, â€Å"You can spank your child as long as you do not leave any marks, and you do not spank them with anything except an open hand on the buttocks. It has also been said you can spank your child’s feet. been charged with Battery on a minor for leaving excessive marks on their child. In the Indiana Supreme Court case Willis vs. State, Sophia Willis is raising an unruly child and spanked him several times with a belt or extension cord, which lead to marks on the chil d’s arm (from missing the buttocks. ) She ended up receiving 365 days in jail, and had to do 357 of those suspended to probation. The judge stated, â€Å"This is a tough area of the law. Because you know that a person’s intent was not to do a wrong thing. It has also been said, â€Å"The law is well settled that a parent has a right to administer proper and reasonable chastisement to his child without being guilty of an assault and battery. † By knowing our boundaries and limitations, we can successfully correct our children in a positive way. By spanking them. The mixed reaction by so many is just misunderstanding. No one has to spank a child. When nothing else works, spanking is a last ditch effort. It may be a controversial form of punishment, but it does work. Older children that look back on their younger years are happy they were spanked. They grew up happier, did well in school, and did well as they grew up. There are different laws in different states. Some condone corporal punishment, some do not. Some countries have banned corporal punishment all together. As long as there is no anger or foreign objects involved in spanking a child, it is not considered child abuse. Some psychologists, DCS workers, parents, and courts condone spanking. There are court cases stating it is a parent’s right to decide whether or not a spanking should be administered. It is also the parent’s responsibility to react, without vengeance, appropriately while administering a spanking to a child. A parent should not be found guilty of punishing their child no matter. Unless there is a sinister demeanor involved, a parent is completely capable of punishing their own child without chastisement from others. Children are our future and we want nothing but the best for them. By spanking our children, we are teaching them right from wrong and making their future that much brighter and worth looking for. Citations/References http://www. lifesitenews. om/news/archive/ldn/2010/jan/10010507 http://www. mlive. com/news/grand-rapids/index. http://www. cerm. info/bible_studies/Topical/spanking. htmssf/2010/01/is_spanking_children_ok_calvin. html http://www. tldm. org/News11/AmericanCollegeOfPediatriciansSpanking. htm Tiffany Malone- Kosciusko County Child Protective Services, Warsaw, Indiana http://www. in. gov/judiciary/opinions/pdf/08290801mgr. pdf http://w ww. in. gov/judiciary/opinions/pdf/06100801rdr. pdf http://www. in. gov/judiciary/opinions/pdf/05311101msm. pdf http://www. in. gov/legislative/ic/code/title35/ar41/ch3. html How to cite To Spank, or Not to Spank, Papers